Monday, April 14, 2014

Digital Art: SHOES!

YOUR PROJECT:  SHOE DESIGN & ADVERTISEMENT

You are going to design a pair of shoes for your target audience.  They need to be creative and innovative, have at least 2 different textures and colors, and  have an element of surprise!  After designing your pair of shoes, you will create a poster to advertise your shoes.  The poster must appeal to your target audience, and you may hire 1 celebrity to endorse your product.


1)  Choose an image of 1 shoe as your 'base'
2)  Simplify it to a line drawing by:
          -  Creating a new layer
          -  Draw over the image with a thin paint brush
          -  Select around those lines with the Pentagon Lasso Tool
          -  Fill selection with black

3)  Draw additional creative and innovative features to your shoe that will make it stand out from the traditional crowd of shoes!  Then repeat the lasso tool!

4)  Gather textures, select the area you want to fill with a texture, then drop the textures in!

5)  Choose your colors wisely!


THEN, YOUR ADVERTISEMENT!

Design a poster that:
- 11" x 17"; 300 dpi
- visually shows off the shoe and it's 'element of surprise'
- 1 celebrity if you want
- a background that visually ties into the shoe




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